NEW YORK, NY - AUGUST 08: Derek Jeter #2 of the New York Yankees in action against the Cleveland Indians at Yankee Stadium on August 8, 2014 in the Bronx borough of New York City. Yankees defeated the Indians 10-6. (Photo by Mike Stobe/Getty Images)
Since his retirement in 2014, Jeter has been quite busy with his side projects that have kept him from joining social media. His charity, the Turn 2 Foundation, is still running strong. So is his passion project the Players’ Tribune. Most notably was his minority ownership of the Miami Marlins where he also served as their CEO.
Despite his many ventures, the one area where Jeter was noticeably quiet was social media. Sure, both his foundation and the Players’ Tribune had their own social media accounts. However, Derek Jeter was relatively quiet when it came to public fan interactions.
Changes in 2022
While Jeter has been very busy, 2022 seems to be a bit different for the Hall of Fame shortstop. In March, he stepped down from his position with the Marlins, allegedly disagreeing with the direction of the ball club. Then, in May, MLB released a trailer for a new documentary titled The Captain which would detail Jeter’s life and career.
Now, with the documentary set to release on July 18, Jeter is fully stepping into the world of social media, and clearly fans are excited. In just over four hours and with only four posts, he has already gained 117k followers and is “trending” on Twitter. Our own Mike Gwizdala even got a shoutout from Jeter in the Fan Tweets.